Having a strong professional community can build your private practice, but sometimes attending a professional group feels like a waste of precious time. How can you find or create a community that really supports your life and your work?
If you procrastinate, even when you know your action steps would benefit your private practice, you need to understand more about the science of willpower.
One problem with a private practice is just how private it can become. Learn how to make your marketing efforts feel more comfortable by doing what comes naturally.
Before you spend time, money, or energy marketing your practice, find your “sweet spot” — the strategic focus of your private practice.
Leverage at its purest sense means using something that multiples the outcome of your efforts. For those in a private practice, leverage implies that you are savvy enough to do a lot with a little.
Contrary to myth, successful entrepreneurs are not always daring risk-takers. Some are actually risk averse, knowing how to protect both personal and professional assets as they succeed financially.
Who doesn’t love a referral? With a referral, building the initial client connection is easier and the process of psychotherapy, consulting, or coaching can begin right away.
John, a psychotherapist in private practice for 17 years, complained that his practice was going nowhere. But with coaching, he quickly put his practice in a new direction.
“I don’t really care about the money, I just care about the client.” says the social worker to her boss. Her boss explained, “For us to stay in business, you need to care about both.”
I see disturbing financial markers, but I also see creative strategies by which therapists are already improving their practices. Want to know how?
Crisis-Proof Your Practice: How to Survive and Thrive in an Uncertain Economy by Lynn Grodzki, published by WW Norton 2009. Lynn’s newest book is one you cannot afford to be without! Order today and to become more profitable and purposeful in these difficult times!
Listen to Lynn talking about the book in an audio interview with Psychjourney Podcasts by clicking here!
Buy Book Now
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Midwest Book Review
“Crisis-Proof Your Practice: How to Survive and Thrive in an Uncertain Economy offers psychotherapists solid business advice on how to build and preserve a private practice during uncertain economic times. From a 4-step process for crisis-proofing a practice, to what to charge and how to save, these guidelines are key to success!”
Lynn Grodzki, LCSW, MCC is a senior Licensed Clinical Social Worker and a Master Certified Coach. She is a therapist, business coach, speaker and author.
Lynn can show you how to start up or rebuild your private practice or improve your small business, non-profit, or other work situation.
She works with social workers, counselors, coaches, consultants, healers, and other service-oriented professionals, managers, and executives.
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Will your psychotherapy private practice, coaching or consulting business endure in this economy? It’s tough right now. Do you know how to find the hidden opportunities that exist or how to be more profitable? With my books, my newsletter, or individual coaching, I can support your success, the way I have helped thousands of your colleagues. Take the next step and email or call me today!